“The data leak contains a wealth of personal information on roughly 61 percent of the US population. Along with home addresses, birthdates, and phone numbers, the records include advanced sentiment analyses used by political groups to predict where individual voters fall on hot-button issues such as gun ownership, stem cell research, and the right to abortion, as well as suspected religious affiliation and ethnicity.”
Campaigns and organizations that keep a database of personal information about donors and supporters are a prime target for a hacker with an opposing worldview. Databases are also a target for hackers who want to steal information for identity theft or marketing purposes. Protect your donors and supporters from doxing and harassment. Protect your group’s good reputation. Don’t let attackers corrupt your internal data so you can’t effectively reach your target audiences.